Brand Consulting
Develop your new brand or re-fresh your established small business
Brand development is a process of visual defining and communicating one’s business. It is about creating a consistent voice that can be seen in all areas of the business. It is much more than designing a logo. Sometimes, clients start with website or logo design and it evolves into creating a complete brand experience.
Case Study: Trinidad Bay Eatery
This almost 50 year old business had new ownership in 2022, and they wanted to re-fresh this brand. I re-designed their logo, re-formatted this logo for different types of merchandise, designed their menus, chose consistent typefaces and frames for all communication, designed flyers, banners, and signs inside and outside the business. This kind of work is super stimulating because it involves all of my art, design, and creative problem solving skills.
